About Makeup: A Billion Dollar Industry Yellow Magpie – About The Fascinating

About Makeup: A Billion Dollar Industry

Makeup is a billion dollar industry that has been around for millions of years.

The first people to use makeup were the Egyptians who in the 4th century BC used oils and unguent, a form of cream, to keep their skin smooth and hydrated. The Egyptian women also blackened their eyes using kohl. Make Up

Millions of years later the women of Japan and China, who valued pale skin, painted their faces with a powder which they made from rice milk. In some cultures the women put their lives at risk by using lead and arsenic in an effort to have white skin. While the Greek women stained their lips with red iron.

In London the women applied egg whites to their visage. However, it was the French and Italians who brought makeup to a different level. Their makeup was made using fruits and flowers with hours of blending going into the production of a very small quantity of makeup.

In the 1800s beauty salons began to pop up and by the end of the second world war the cosmetic industry had begun to boom.

Helena Rubinstein and bitter rival Elizabeth Arden advanced the cause of makeup ensuring that it was free to all.

These days there are thousands of cosmetic products to choose from with new lotions and potions being launched on the market every other week.

It is believed that the largest producers of cosmetics in the world is L’oreal Paris. Make-up is a billion dollar industry that has been around for centuries.